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January 16, 2018

belektro 2018: the LIGHTING DIALOGUE becomes an interactive format

New: LIGHTING DIALOGUE workshop
Key LIGHTING DIALOGUE topics at a glance

Berlin,16 January 2018 – belektro, the Berlin Trade Fair for Electrical Engineering (6 to 8 November), is giving the main section of its supporting programme on lighting a new focus and expanding the LIGHTING DIALOGUE into a series of workshops. Now, visitors to the trade fair in the capital for electrical engineering, electronics and lighting will be able to exchange views with industry experts.

Interactive LIGHTING DIALOGUE

In collaboration with leading lighting system planners and exhibitors the LIGHTING DIALOGUE 2018 will be taking a look at lighting solutions for typical situations in the capital and the surrounding region. Six key topics will be examined, two each for every day of the fair. Per topic there will be four public lectures by experts at the Hall Forum, as well as a three-hour programme of workshops, for which a fee will be charged.

Key LIGHTING DIALOGUE topics at a glance:

Lighting for hotels, cafés, restaurants and clubs

Berlin is one of Europe’s most popular major cities for urban breaks, boasting over 300 million overnights, a booming hotel and catering industry as well as an attractive club scene. Good lighting creates the right atmosphere and makes sure that visitors feel comfortable and spend more time wherever they are.

Lighting for artworks and the world of creatives

Among the attractions Berlin has to offer are around 175 museums and art collections as well as many galleries and shops exhibiting the works of artists and creatives. Two-dimensional paintings and three-dimensional sculptures require individual lighting solutions to preserve their respective colours and materials, as well as to highlight their aesthetic appeal and make them attractive to potential buyers.

Lighting for a better shopping experience

Shopping malls and centres with unique lighting concepts make shopping in the capital quite an experience. Custom illumination lets retailers present their wares in the best possible ‘light’.

Lighting and beauty

Demand for wellness and beauty services, for instance hair and makeup artists, is at record high levels. Using LED technology it is now possible to enhance a person’s attractiveness through individual lighting that matches their skin tones.

Lighting for better learning and workplace performance

The German capital and surrounding region boast the highest density of universities, colleges and research institutions anywhere in the country. Conference events in hotels also require good lighting to be able to convey knowledge. Whether students of all ages or office employees, nearly everyone in this service-oriented metropolis has their workplace at a desk. Designs which are both stylish and functional and also take the biological effects of lighting into account are beneficial to the eye and well-being, and improve one’s work performance and learning rate.

Lighting in the home for the over-fifties

Demographic change affects all areas, including the capital and its surrounding region. Barrier-free lighting products with a special focus on ease of use and dazzle-free illumination are becoming more and more important, for use in private homes, nursing homes and hotel rooms for instance. This is where biologically friendly lighting can help to prevent depression or shorten jet lag periods.

The LIGHTING DIALOGUE is part of belektro’s wide-ranging programme of lectures and events. As well as being a marketplace for innovative products and services the trade fair for electrical engineering has always been a platform for meetings among manufacturers, retailers, planners, the skilled trades, students, researchers and developers. For more information on the supporting programme and the LIGHTING DIALOGUE please visit www.belektro.com.

The next belektro will take place from 6 to 8 November 2018 at Berlin ExpoCenter City.